Privacy Policy for SERP Intelligence Extension

Effective Date: 15/03/2026

This Privacy Policy describes how the SERP Intelligence Extension ("SERP Extractor & Analyzer - SERP Intelligence (Export to JSON)") handles information when you use the browser extension. The Extension is designed to help users collect and analyze publicly visible search result data for SEO research purposes.

1. Information Collected

The Extension does not collect personally identifiable information. When the user activates the extension and clicks the "Scrape Current Page" button, the extension may extract publicly visible search result information from the current results page, including:

  • Page titles
  • URLs
  • Ranking positions
  • Search result snippets or descriptions
  • Domains
  • Breadcrumb paths
  • The search query used on the page

This information is already publicly available on the search results page and is collected solely to allow users to analyze and export SERP data.

2. How the Data Is Used

The extracted data is used to provide SERP analysis features inside the extension interface. The extension allows users to:

  • View structured search result listings
  • Compare ranking pages
  • Collect results across multiple pages
  • Export the collected data as a JSON file

Data extraction only occurs after the user explicitly triggers the scraping process through the extension interface.

3. Optional Data Transmission

Users may optionally choose to send the extracted SERP dataset to the SEO Toolbox platform for additional analysis.

If the user selects this option, only the extracted search result data (such as titles, URLs, rankings, and snippets) is transmitted for analysis.

No personal user identifiers are collected or transmitted.

4. Data Storage

The Extension does not store personal data. Extracted SERP data remains within the extension interface unless the user chooses to:

  • Export the data as a JSON file
  • Send the dataset to the SEO Toolbox platform for analysis

5. Third Party Services

The Extension does not sell user data and does not transfer user data to third parties. If a user sends data to the SEO Toolbox platform, the data is used only to provide the requested SEO analysis feature.

6. Data Security

Because the Extension does not collect personal information and processes only publicly visible webpage content, risks related to personal data exposure are minimized.

7. Responsible Use

The SERP Intelligence Extension is designed to assist users in collecting publicly visible search result data for SEO research and analysis. Users are responsible for ensuring that their use of the Extension complies with the terms, policies, and guidelines of the search engines and websites they interact with.

By using this Extension, you acknowledge and agree that you are solely responsible for how the tool is used. The developers of this Extension are not responsible for any actions taken by search engines or third party platforms as a result of the use of this tool, including but not limited to account restrictions, IP blocking, rate limiting, or other penalties.

You agree to use this Extension at your own discretion and risk, and to ensure that your use complies with applicable terms of service and laws.

8. Changes to This Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with a revised effective date.

9. Contact

If you have any questions regarding this Privacy Policy or the Extension, you may contact us at:

Email: [email protected]